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Hemmafix-försäkring

Paulina Valenzuela Nilsson (AD)  Jenny Olsson (CW)  Linn Hagen (AD)  Svante Miles (AD)
Länsförsäkringar - Fictive case
Background/Brief

Länsförsäkringar want to get more people to sign up for their  accident insurance

Insight

Alot of people injure themselves every year in corelation to home construction during the summer vacation, because they have too high hopes of their capability.

Solution

We're launching a first aid kit that is handed out outside of various craftstores.

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First aid kit
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First aid kit
Each product has a unique texture
to quickly be able to tell them apart.
Brochure from the first aid kit
Brochure from the first aid kit
The kit's are given to people outside of several craftstores, for example Hornbach
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