top of page
duolingo
FICTIVE
Solution: Duolingo acknowledges their past mistakes and pokes fun at the criticism that their phrases were unrealistic and impractical. Through humor and exaggerated examples, the campaign demonstrates self-awareness and how the company now listens to user feedback.
Duolingo has recieved criticism from users because they're learning irrelevant phrases. Now they have made a new service for more niched language learning and they want to advertise it.
Deliverables: Campaign to aknowledge the new feature



bottom of page